Volleyball NSW Welcomes New General Manager of Marketing & Events

Published Wed 10 Jul 2024


Volleyball NSW Welcomes New General Manager Marketing & Events

Volleyball NSW is pleased to announce the appointment of Lachlan Marginson as the new General Manager of Marketing & Events.

Lachlan brings over 16 years of experience in marketing, advertising, and digital paid media and 12 years of grassroots community sports administration experience. His extensive corporate marketing and sports leadership background makes him an ideal fit for this position. Lachlan is also a member of the board of directors for the Australian Dragon Boat Federation (AusDBF), which he leads the direction for all marketing activity across brand, sponsorship, events and the national team.

Baz Wedmaier, CEO of Volleyball NSW, commented on the appointment: "We’re thrilled to welcome Lachlan to our team. His unique combination of corporate marketing and broadcasting expertise along hands-on experience in sports administration will be invaluable as we continue to lead the sport of volleyball nationally. Lachlan's proven track record in developing growth initiatives, managing sponsorships, and executing successful marketing campaigns aligns perfectly with our vision for the future of volleyball in NSW and beyond."

 Lachlan's impressive resume includes roles at major organisations such as the Australian Broadcasting Corporation (ABC), Special Broadcasting Services (SBS), and News Corp. His experience in digital marketing, particularly search engine marketing and social media advertising, will be crucial in expanding Volleyball NSW's digital presence and engagement within the community.

Lachlan commented on his appointment: “As an exciting new opportunity to not only learn a new sport, but to dive straight into the deep end to help continue the excellent growth shown within Volleyball across NSW. This role brings together two of my passions: marketing and sport! I can’t wait to engage with the Volleyball community in the coming months and to work with the team at VNSW to further unleash the potential across the sport.”

Complementing his professional experience, Lachlan holds a Master of Business Administration (MBA) from the University of Technology Sydney and a bachelor’s degree in commerce with a major in Marketing from Western Sydney University. His academic background and practical hands-on experience position him well to drive innovative marketing strategies for Volleyball NSW.

Volleyball NSW looks forward to leveraging Lachlan's expertise to grow the sport further and enhance its impact across the state.